By MyCoffeePro, on March 30th, 2011
Ah, Spring is in the air … bees buzzing, birds chirping, flowers pollinating and coffee brewing.
We’re all familiar with April Fool’s Day, Palm Sunday, Passover, Good Friday and Easter … but there are many month-long celebrations in April too.
Welcome to our little list of April Marketing ideas for coffee [...]
By MyCoffeePro, on March 7th, 2011
Here’s a little list of Saint Patrick’s Day marketing suggestions to kick-start your own creativity. Remember to utilize the powers of Social Media to inform your fans and followers of the great holiday things going on at your coffee business.
Have a Hang-over Happy Hour … but with COFFEE! People need [...]
By MyCoffeePro, on March 5th, 2011
To help out a friend on Barista Exchange, I created a small list of ideas on how I would tackle her marketing problem if I were in the same situation (the theme is local, local, local):
#1 Create a Customer Database
Too many coffee business owners just don’t do that, but [...]
By dailydemitasse, on March 1st, 2011
Create buzz and reach out to your customers. Jennifer offers these 5 free ways to start marketing your coffee business.
Read More at dailydemitasse.com
By MyCoffeePro, on February 28th, 2011
If you’re an entrepreneur or small business owner then you should already know this marketing mantra: “Everything is Marketing and Marketing is Everything.”
Marketing is the art of figuring out the best combination of graphics, headlines, offers and delivery methods to get the highest conversion rates. A marketing plan should be part [...]
By MyCoffeePro, on February 27th, 2011
Do you have multiple cafes, coffee carts, or are you part of a larger coffee franchise?
I recently had a client with multiple coffee carts needing an inexpensive marketing promotion to get her customers to visit her other cart locations.
She originally requested custom printed paper coffee cups (or cup sleeves) with [...]
By MyCoffeePro, on February 7th, 2011
Month-long celebrations every March so you don’t have to rely solely on Saint Patrick’s Day.
March Marketing Ideas jump-starter list … without leprechauns or shamrocks.
March is the Month to Celebrate:
American Red Cross – got some red marketing materials left over from February/Valentine’s? Use them up in your American Red Cross [...]
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