By dailydemitasse, on March 15th, 2011
Chase and I are excited to announce the launch of our new business, Coffee marketing Pro.
While slinging coffee and moving up within the coffee industry, we helped our bosses with marketing strategies and put our backgrounds of graphic design, web design and writing to use. Which increased [...]
By MyCoffeePro, on March 7th, 2011
Here’s a little list of Saint Patrick’s Day marketing suggestions to kick-start your own creativity. Remember to utilize the powers of Social Media to inform your fans and followers of the great holiday things going on at your coffee business.
Have a Hang-over Happy Hour … but with COFFEE! People need [...]
By MyCoffeePro, on March 5th, 2011
To help out a friend on Barista Exchange, I created a small list of ideas on how I would tackle her marketing problem if I were in the same situation (the theme is local, local, local):
#1 Create a Customer Database
Too many coffee business owners just don’t do that, but [...]
By dailydemitasse, on March 1st, 2011
Create buzz and reach out to your customers. Jennifer offers these 5 free ways to start marketing your coffee business.
Read More at dailydemitasse.com
By MyCoffeePro, on February 28th, 2011
If you’re an entrepreneur or small business owner then you should already know this marketing mantra: “Everything is Marketing and Marketing is Everything.”
Marketing is the art of figuring out the best combination of graphics, headlines, offers and delivery methods to get the highest conversion rates. A marketing plan should be part [...]
By MyCoffeePro, on February 27th, 2011
Do you have multiple cafes, coffee carts, or are you part of a larger coffee franchise?
I recently had a client with multiple coffee carts needing an inexpensive marketing promotion to get her customers to visit her other cart locations.
She originally requested custom printed paper coffee cups (or cup sleeves) with [...]
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